Personal Branding for Career Success

We had a great time in Chicago last weekend - weather aside! As I mentioned in last week’s post, we were very excited (and a little nervous) for an upcoming event. This event was exactly what we envisioned when we founded FirstSeven! We were hired by a leading global law firm to conduct a session around Personal Branding. The session was part of a three weekend-long offsite (at the chic Soho House in Chicago) and was attended by about 35 six-year associates, a pretty equal mix of men and women.

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We knew our content was good and relevant, but we were anxious to see how it would be received by this room full of extremely successful professionals. Well, we’re happy to report it was received very enthusiastically.

We kicked off the session by talking about the role personal branding plays in executive presence, and the power of a first impression. We showcased some compelling statistics and research studies that support our premise that image can play a role in professional success. Then, we split into gender-specific breakout sessions (the men headed downstairs to the cinema room, or ‘man cave’ as we affectionately referred to it). In these break out sessions, we moved beyond the ‘why’ and into the ‘how’.  Here we walked through how to build a functional and flattering professional wardrobe. Both the men and women engaged in some interactive exercises and a robust Q&A session.

 The Man Cave.

The Man Cave.

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It's always a good day when you’re able to do something you love, with people you like, in a cool space, where you feel you’re really making an impact!

 Night before prep!

Night before prep!

 We offered samples from  The Laundress , a female founded company that creates eco friendly detergent, fabric care and home cleaning products.  

We offered samples from The Laundress, a female founded company that creates eco friendly detergent, fabric care and home cleaning products.  

During lunch, after the breakout sessions, we overhead a man talking to group of other men (all who had participated in the session) saying ‘I mean, wearing a suit that doesn't fit, that’s career suicide!”. That statement may be a bit dramatic, but we were thrilled our content resonated!

Please contact us to discuss how we can create and deliver custom training content to meet your company’s needs!  We can participate in company off-sites, provide one-hour ‘lunch and learn’ sessions or even facilitate a happy hour or team event.